Ads that educate. Gain mass authority in the world's largest news portals.
Sell without looking like you're selling. Through Taboola and Outbrain, we position your brand in environments of extreme trust, generating high volume and low cost traffic for your business.
"Native advertising delivers high traffic volumes, but bounce rates exceed 90% with zero pipeline created."
Sensationalist clickbait headlines pull curious consumers who bounce the instant they realize they landed on a commercial page. Cheap traffic that creates zero revenue is a liability.
Pre-Qualifying Educational Advertorials:
- Editorial advertorial frameworks educating readers on specific technical risks before introducing solutions
- Intellectual, problem-centric headlines attracting only stakeholders experiencing that precise business pain
- Natural disqualification of casual readers before directing educated prospects to conversion points
- Transfer of institutional authority by positioning your solutions within premier business media environments
"Our branded content appears on low-rent, sensationalist websites that degrade our enterprise reputation."
Unmonitored programmatic and native feeds broadcast brand assets across bottom-tier clickbait sites. Low-quality placements erode executive trust and squander media investment.
Strict Editorial Whitelists & Brand Safety Controls:
- Manual curation of verified premium publishers spanning finance, enterprise technology, and national news
- Aggressive domain-level blacklisting removing low-engagement and bot-heavy publisher networks
- Contextual alignment placing your insights alongside relevant macroeconomic and business editorial
- Complete brand safety guarantees protecting your executive reputation across every placement
"We struggle to measure native advertising's true contribution within our multi-channel marketing mix."
Judging native ad spend exclusively through last-click metrics ignores its fundamental role as a top-funnel awareness engine. Prematurely cutting native channels starves downstream retargeting funnels.
Multi-Touch Attribution & Reader Engagement Tracking:
- Custom behavioral tracking measuring genuine scroll depth, dwell time, and content consumption milestones
- Multi-touch attribution models demonstrating how native reads assist subsequent search and direct conversions
- Seamless retargeting orchestration passing educated native readers into high-intent search and social funnels
- Clear executive reporting on full-funnel customer acquisition impact and blended channel efficiency
The Science of the Native Click
Magnetic Advertorials
We develop sales pages with editorial styling that reduce purchase resistance and educate the user.
Boundless Reach
Your brand alongside major media vehicles, gaining instant authority and tons of qualified traffic.
Sustainable Scale
Optimization focused on keeping CPA (Cost Per Acquisition) stable even with aggressive investment increases.
Native Ads Questions
Native advertising is the strategic placement of paid editorial content that matches the visual form, editorial feel, and function of the media platform on which it appears, providing seamless non-intrusive reading experiences. Delivered through premium programmatic discovery networks such as Taboola, Outbrain, and major national news publishers, native advertising bypasses traditional banner blindness and captures consumer attention through educational storytelling.
TAVARDT crafts authoritative native advertorials and informational content hubs engineered to build organic trust while systematically guiding readers toward high-value commercial actions.
Excellent for mass products, supplements, insurance, investments, and any service that needs audience education via blog or advertorial before the sale.
Every step is documented and aligned with your business goals so your team has full clarity on deliverables and results.
Targeting is based on the context of the content the user is reading at the moment, in addition to demographic and geographic data.
The networks' AI optimizes delivery for clicks with the highest chance of conversion.
Yes. The secret of Native Ads is not the image, but the magnetizing title and the informative content that comes after the click (Advertorial).
Our team creates this entire journey.
Yes. It is one of the channels with the greatest potential for volumetric scale on the market, as the news portal inventory is practically infinite compared to specific keyword searches.
Every step is documented and aligned with your business goals so your team has full clarity on deliverables and results.